You probably think that enjoying a successful career is largely down to brains, hard work, and luck. Some people make the grade without any effort whatsoever whereas others are passed over for promotion, time and time again, even when they have the right skills.
Are You A Glass Ceiling Breaker?
Using the shoe story of this famous Disney princess this topic speaks to the shoes we walk in as women in business and includes impact items that you can use today to break glass ceilings but you have to be willing to part with the glass slipper or redefine what it is.
A very wise proverb states, “Above all else guard your heart for out of it flows the issues of life.”
How often do you take inventory of what’s flowing in and out of your heart?
To be clear, a Brand is not a Logo. I have heard it explained this way: Think of Starbucks, their Logo is that funny Mermaid Lady in their signature Green. Yet their Brand is the experience that starts as soon as you open the door.
We all want the success, exposure and multiple commas in our bank accounts. But before we can have the thriving business with the fancy logo, polished photos and drool worthy copy, we should take the time to make sure our business itself is worth supporting.
Building community is a very important business building skill. This is where your collaborations, masterminds and tribes are formed. This is also how you get your message out to your targeted audience. Using social media can truly enhance your community building experience. This is a way to reach an audience that you could not reach locally as well as a way to build the relationships you want to take offline.
Today, I share these strategies, Success Blueprint & Exit Strategy with mentees who see my services as their Vision Midwife™. I hope to share with readers.
3 Ways to Leverage Your Strengths for Business Success: Learn how to leverage your strengths to create more success, joy and impact in your business.
When I found out that I lost my pregnancy, I wanted to have a baby immediately because I couldn't imagine not having a baby after expecting one. I felt that having another baby would help me to move on quickly.
Then I went from wanting a baby immediately to feeling really scared of getting pregnant again because a small voice as always saying, “What if I lost it again.” My stillbirth was unexplained so I started 'waiting' for the 'perfect time' to try again which frankly, never came. Eventually I just went for it and tried after about a couple of years.
We’ve all heard the saying “a picture is worth a thousand words”. Well, on social media it’s worth 10 times that! Source after source confirms that not only do images increase engagement and interaction with posts on social media, but it's proven scientifically that images grabs attention faster and reaches our brain faster than textual information.
When investing in business imagery, it’s NOT the time to be cheap and go bargain basement shopping for the cheapest photographer on Groupon. I had to say it. Potential clients are making decisions about you, your business and your brand and whether or not to work with you within seconds. So quality images for your visual brand matter.
You may be the person that feels that providing a good service is all that matters. Would you eat a meal at a restaurant that looked liked something the dog left behind simply because the service was good? Just as you’d pass on something that wasn’t appealing, people will pass on reading your website content or marketing promotion because it lacked appeal and wasn’t presented at it’s best.
Am I saying you have to hire the most expensive photographer? Absolutely not, but here are a few reasons why investing in a quality photographer can be a better investment in the long run:
Having a good camera isn’t enough. Many elements to creating dynamic images. Some of the best shots require more time, set up, additional gear and sometimes additional staff and hours of pre-planning for the shoot and editing after the shoot.
A telltale sign of a great photographer versus a novice is their ability to pose and direct a client into the most flattering angles and find the best light. A novice focuses on picking a “good location” for esthetics sake versus finding the best light, at the best time of day in the most unlikely locations.
An experienced photographer can make suggestions about wardrobe and what will or won’t photograph best. May not sound like a big deal, but some outfits that look great in our everyday life may not translate well on camera. These things have a huge impact on the overall images.
A photographer who takes the time to learn about your business and plans a shoot tailored to fit your brand will understand the amount of time and work in doing so and will price themselves accordingly to create a unique experience.
Are there times you’ll use cell phone images showing you’re a real person experiencing real life? Of course, on an appropriate social media platform. But investing in a quality session to get a variety of looks for a multitude of marketing purposes is invaluable and can last a long time. What does your business imagery say about you?
ABOUT THE AUTHOR:
Stacy Pierce is a Lifestyle Business Branding and Portrait Photographer based in Orlando. She’s the force behind the lens of Stacy Pierce Photography. With a background in business working for top Fortune 500 companies, Stacy took a leap of faith to follow her passion and dreams to define success on her own terms through photography. Visit her website
As a 60 Minute Coach I hear often these cries from my clients:
- Oh, I am failing to keep up with my schedule
- I am not getting results as I had before with same activities
- I need to be held more accountable
- My mind can’t keep a focus
- I am doing all my mantras, readings, and keeping my goals in front of me, but nothing is happening
Instead of tightening the reign around our horse’s necks, isn’t it time to loosen them up? What have all the new philosophies of living, working, and connecting authentically to our purpose taught us? To be more disciplined, or to be more loving and more fun, even in the midst of work?
You have much more power than you think. Throughout everyday you create and make things happen in your health, relationships, business, and even in the life of those around you. Therefore, it is necessary to be mindful of the words you speak and to be more intentional with your choice of words. Success in life, business, and health begin with your words.
Business planning for a quarterly win is just as important as business planning for the launch of your business. To go into a new business quarter with goals of making "$25k", but no plan of action on how that goal of "25k" will be attained would be poor decision making. A quarterly business plan will allow you to efficiently identify significant periods in your business where you may need to implement a new strategy. Periods such as; peak holidays and higher and lower volume profit months. Having a quarterly business plan may even allow you to determine when is the best time for your business to launch a new product or service.
Change can be like the childhood monster in the closet you never wanted to confront so you allow your imagination to take over and scare you ridiculously! Change can be like dew on the front lawn after a spring rain with the sun glistening just right so all you can do is breath in and let out a grateful sigh. Change is about perspective. Perspective is said to be reality so it’s important that your vantage point catapults you instead of crushing you as you navigate times of change in your life.
Is the whole “adulting” thing not working out for you? No worries, you’re in good hands now. Read on to learn how to be a real grown up.
After I watched this Ted-Talk, I knew exactly what I wanted to do for my baby. Armed with this new information - I decided to start looking for ways to expose my little one to live language instruction the day that she was born. My partner and I decided to expose her to Mandarin Chinese and Spanish - two languages we did not speak ourselves - but we had a tough time finding tutors for both languages. Frustrated, I decided to find a very early childhood language class, however, I was informed that she would not be permitted to start until she was older - years after that 9-month window.
Whether we are talking about your business or personal credit scores, the higher number the better! When it comes to helping your business succeed, a good credit history is imperative.
We'll go over the pros of having a good credit score, the cons of having a bad one, and what you can do to repair your credit if you want the advantages a higher score will bring your business. Read more...
Most service based entrepreneurs who are just starting out want to know “How can I book more clients?” I can vividly remember starting out and asking that question too- and trust me it was not in a good way. In this blog post I will share the major steps I took to get me from struggling to sell a $25 e-course, to getting high end clients asking me if they can work with 1:1 and getting them to pay in full right then and there on the phone. (P.S. That was long before I started business coaching, for all of you who think life coaches can’t make bank too ;) ). There really are 3 simple steps. Read More